The Village of Taos Ski Valley Visitors & Conference Bureau, Inc. dba/ Village of Taos Ski Valley Chamber of Commerce
Grants Awarded
The Up & Over Trail Run Weekend aims to promote physical fitness and community engagement through challenging running events, including a 10K Trail Run and the VerticAL's VertK, set against stunning mountain views. By encouraging participation in both adult and new kid-friendly races, the program seeks to foster a spirit of resilience and camaraderie among participants while benefiting the local community through increased visibility and support for outdoor activities.
The Taos Ski Valley Chamber of Commerce aims to promote and strengthen the economic well-being of the Village businesses and Chamber members through destination marketing. The TSV Chamber’s mission is to build and deploy an effective mix of digital, social and experiential marketing assets – all designed to attract out-of-town and local visitors to Taos Ski Valley to support our business community. As a non-profit, we depend solely on funding from the Village of Taos Ski Valley and grants such as this to operate and continue our mission to draw out of town visitors to our beautiful mountain enclave. We’ve grown Trip Inquiries, over night stays and increased Lodgers Tax and GRT revenues in the past 14 months. A primary driver for this has been the increased focus and marketing efforts behind our Up & Over Trail Run Weekend – which is the Chamber’s primary fund-raising event benefiting the entire community.